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Building a Customer-Centric Culture Course

How does your organisation rate on customer centricity?  Do your customers agree? A customer-focused culture is a powerful competitive advantage ...

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How does your organisation rate on customer centricity?  Do your customers agree? A customer-focused culture is a powerful competitive advantage.  Innovative companies measure their level of customer centricity and drive a customer experience culture across their organisations from marketing, sales and customer service to product development, operations and the leadership team. 

Building A Customer-Centric Culture is ideal for individuals and small teams who need to enhance their focus on customers and develop processes to support a customer-centric culture. 

This is a one-day workshop that will explore the customer experience process and how business leaders can strengthen their own customer culture and influence that of other organisational functions.  It will provide a roadmap, as well as the practical insights, tools and frameworks necessary to improve customer centricity and show you how to measure your progress and increase your team's performance capabilities. 

  • Strengthen your customer-centric culture to create a better customer experience 
  • Understand how to identify the new competitive dynamics that create high risks for your business and opportunities for profit
  • Understand how different dimensions of customer-centricity apply to your strategy and how they create a superior customer experience that drives future performance
  • Learn how to measure, evaluate and drive your organisation's level of customer-centricity and the customer experience it delivers
  • Learn how to build a customer experience culture that delivers better business results

This course is available in Sydney only. 

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Delivery Method Classroom
Study Time 1 day

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