Business Management Certificate - Mini MBA

The ‘Mini MBA’ provides a valuable business certificate

The ‘Mini MBA’ program is designed for senior corporate managers, small business managers and specialised technical professionals wishing to expand their knowledge base and maximise their business effectiveness. It covers the major business disciplines of marketing, finance and management.

Integrating the full range of business disciplines into one coherent package, this acclaimed program gives you the knowledge and techniques you need to influence business outcomes in a fraction of the time required for an MBA.

How this program benefits you and your organisation

Understand and apply cutting edge management theory and practice

Demonstrate sound decision making processes

Design plans and strategy in response to external and internal factors

Apply effective controlling and reporting systems and procedures

Use marketing techniques for competitive advantage

Implement financial techniques to optimise returns and risk

Gain practical skills and knowledge

Marketing and competitive strategy — strategy, market segmentation, the marketing mix, sustainable competitive advantage, the marketing process and managing the interaction of external and internal environments

Management and finance — financial statements, cost behaviour and budgeting, pricing practice and strategy, working capital, cash flow management and investment analysis

Management and organisation development — systems of management, strategy and planning, implementation, organisational structures, organisations and objectives, leadership, motivation, organisation balance and development model